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- Newsgroups: comp.sys.amiga.misc
- Path: durham.org!aa754
- From: aa754@freenet.durham.org (Robert Andrachuk)
- Subject: Re: WATER BOY SPEAKS OUT
- X-Newsreader: THOR 2.21 (Amiga;SOUP) *UNREGISTERED*
- Organization: Durham Free-Net
- Message-ID: <3755.6609T23T65@Th0r.foo.bar>
- References: <150217@cup.portal.com>
- Date: Mon, 5 Feb 1996 05:26:06 GMT
-
- On 03-Feb-96 07:40:06 Gary Alan Peake remarked:
-
- [much maligning of concerned Amiga users deleted...]
-
- > The pricing is too high. No HD floppies. Old technology. Lack of a
- > plan. No advertising. No developer support or contact. Let's take
- > these one at a time.
-
- [support for Amiga Technologies snipped...]
-
- It seems to me that all of these criticisms *are* valid. There is
- an irrationally loyal base of Amiga users who have been unusually
- patient for longer than should be expected. There is no counterpart
- in the history of any other product in my experience. If they are
- lost, who will replace them? To criticise and alienate the very
- people who have kept the Amiga viable and worth reintroducing to
- the marketplace is to risk a certain final demise. These people,
- the world over, are crying out for positive sign of intent in
- the form of real advertising at the very least. It is no longer
- good enough to rely on the product itself, since there are equal if
- not superior platforms available at lesser pricing.
-
- If At is hoping to make a profit from their product, they must not
- only keep the current user base content, hopeful, and proud, but
- must also, if they are truly serious about maintaining and
- developing the Amiga, make a far greater effort at informing the
- general public of the Amiga. I can pick up brochures freely, and
- listen to television adverts, for IBM/Microsoft/MacIntosh which
- bravely expound on the mythical advantages of their products, often
- even long before these products are brought to market - all this for
- a market that is already saturated with these very products. There
- is no `hope in hell' for AT to market the Amiga with-out active
- competition for space in this market. The current user base is
- simply too small to rely on for resales.
-
- Very recently Wonder computers of Canada have lapsed into
- receivership. Is this due to bad management on their part? I
- hardly think so. The lack of product and product awareness
- contributed to this sad state of affairs. Hopefully they will be
- able to re-establish.
-
- Escom and Amiga Technologies do not exist merely to do Amiga users a
- favour. Rather it is the other way around. They are in the
- business to make a profit and despite what some would like us to
- believe, they have relatively little currently invested in the
- Amiga. Because of the experiences Amiga users have had with the
- last `owner' of the technology, they are justifiably sensitive to
- the new owner's commitment to the product. We *need* more positive
- signs to maintain our loyalty. The competition is just looking too
- attractive these days. (Don't flame me for this. Think of your
- money, what you need/want to do, what is available at competitive
- costs etc). I have not continued to buy the same brand of car
- through-out my life. Rather, I shop the market at the time I
- need to buy and get the best value for my money. Ten years ago,
- even five years ago it was the Amiga. Now? Come on AT, give me
- something to keep me interested - or do you really care? I have
- alternatives - do you?
-
-
- Whether you have the product ready to go to market or not, you must
- advertise to create a pent-up demand. Any modern company will
- behave this way if they are truly serious about being competitive.
- A company that does not aggressively advertise does not care about
- their product.
-
-
- Waiting for a `sign',
-
- Robert Andrachuk
- aa754@freenet.durham.org
-
- ...............................__.............................
- __ / /
- A3000/25 6Mb 540/120HD \ \/ / Amiga-"Back for the Future"
- Picasso II, NEC 2V \_\/
- "Tai nasha no karosha" - Spock
- ..............................................................
-